Marketing Essays (1062 words) - Business, Marketing, Free Essays

Advertising Essays (1062 words) - Business, Marketing, Free Essays Chapter1 Presentation 1.1Background of study Advertising is a social and administrative procedure by which individual and gathering acquire what they need and need through making and trading items and incentive with other. Its exercises are intended to address the issues and the desire for the general public. Social needs changes a the general public turns out to be increasingly advance. With the assistance of promoting idea exchanging, bringing in fundamental merchandise and trading products is conceivable. Showcasing idea assists with satisfying the need and want of clients. Promoting is worried about gathering needs and giving advantage to clients, society and the firm. Kathmandu electronic store is one of the electronic store in our area. It disperses its products to its last clients. This store contributes in the improvement of showcasing idea in our general public. This stores principle objective is to gain greatest benefit by fulfilling the clients. 1.2Objective of study The fundamental target of setting up this report are: 1.To know the selling and purchasing process in the market. 2.To realize the value rundown of electronic things accessible in the store. 3.To realize what sort of exercises are acted in the electronic store. 4.To know the principle rationale of the businessperson. Hence, these are a portion of the goal of making this undertaking. 1.3Significance of study This exploration is exceptionally helpful to the agent, clients, open might be legitimately or in a roundabout way natural to the electronic store. Scholastic capability, understudies will get the chance to visit viable field to know the detail data. We can legitimately include in posing inquiry, seeing the electronic store for social event data and information. 1.4limitation of study 1.Due to absence of time and assets we were unable to get point by point data. 2.The investigation is situated in essential information accessible from web, auxiliary information are itself restricting element. 3.Due to absence of data picking up zone. 1.5Research Methodology So as to make concentrate progressively dependable both essential and optional sources has been utilized in gathering information, realities and statics. Be that as it may, a large portion of the investigation depends on the essential information. Auxiliary information has additionally been utilized to some expand. Different photos taken and the poll are the wellspring of essential information where as the course book, web, notice, report, and so forth are the auxiliary information utilized in gathering data. Chapter2 Information Presentation and Analysis This part presents the information those are significant for making examination and investigation. This section is additionally identified with summing up the gathered information and sorting out the in such a way, that they answer the examination questions. 2.1 List if electronic things accessible in Kathmandu Electronic Store. As we went to visit kathmandu electronic store we got the chance to see different sorts if electronic things in the store. Rundown of some gadgets stores accessible in the store are recorded underneath: S.noList of things 1.Fan 2.Iron 3.Television 4.Radio 5.Laptop 6.Computer 7.Speaker Table no. 2.1 List of Electronic Items in Kathmandu Electronic Store 2.2 Price of electronic things from year 2011 to 2015. In this previous five years there have been definitely change in cost of electronic things because of changing advertising condition and change in the flavor of clients decision. The table underneath shows the changing pricelist of a portion of the electronic things in recent years. S.noName of itemYear 2011Year 2012Year 2013Year 2014Year 2015 1.FanRs. 3500Rs. 3500Rs. 3700Rs. 3800Rs. 4000 2.IronRs. 2500Rs. 2500Rs. 2700Rs. 2800Rs. 3000 3.TelevisionRs. 20000Rs. 22000Rs. 22000Rs. 25000Rs. 28000 4.RadioRs. 25000Rs. 22000Rs. 22000Rs. 21000Rs. 20000 5.LaptopRs. 45000Rs. 500000Rs. 52000Rs. 55000Rs. 55000 6.ComputerRs. 20000Rs. 20000Rs. 21000Rs. 20000Rs. 19000 7.SpeakerRs. 4800Rs. 5000Rs. 5000Rs. 53000Rs. 5500 Table no. 2.2 cost of electronic things from year 2011 to 2015. Chapter3 Rundown, Conclusion and Recommendation This part endeavors to sum up, give decisive and interesting outcome to the entire investigation. As the need of the investigation, the end and recommendation would be of incredible assistance for the concerned gatherings. This section is separated into various parts to be specific synopsis, end, and suggestion which are: 3.1 Summary This undertaking was directed so as to discover the job of customer gadgets in nepalese market. This venture shows the detail of advertising procedure, for example, clients evolving request, rundown of new things accessible in the market, cost of the things, and so on. So as to do this venture an example electronic store Kathmandu Electronic Store was chosen. A poll was set up to think about the example store. We get the nitty gritty data of the store from the secretary Mr. Rakesh Shrestha. From the meeting we become more acquainted with following subtleties of the electronic store: 1.Kathmandu Electronic

My Philosophy of a Constructivist Mathematics Education Essay -- Educat

â€Å"Understanding is a proportion of the quality and amount of associations that another thought has with existing thoughts. The more noteworthy the quantity of associations with a system of thoughts, the better the understanding (Van de Walle, 2007, p.27).† My way of thinking of a constructivist arithmetic training When does an understudy, in all goals and purposes, experience something numerical? Does it represent an understudy that can recall an equation, record images, see an example or tackle an issue? I have faith in improving and engaging a student’s numerical encounter that in a general sense originates from a Piagetian hereditary epistemological constructivist model. This permits the understudy to platform their learning through psychological procedures that are encouraged by instructing in an asset rich and community oriented condition (Thompson, 1994, p.69). Constructivist learning Constructivist learning in science should try to urge understudies to â€Å"construct their own numerical information through social connection and important exercises (Andrew, 2007, p.157).† I need understudies to build up their own reasonable systems, encounters, environmental factors and earlier information. With picking up being a social procedure, understudies can examine in little gatherings their answer systems as opposed to quietly working at their work areas (Clements et al., 1990, p.2). Constructivist instructing I consider the job of the constructivist instructor to empower to direct and encourage a student’s manners of thinking and bolster the development of feasible scientific thoughts. A gifted instructor will likewise develop a proper homeroom condition where understudies straightforwardly examine, consider and comprehend assignments set before them (Clements et al, 1990). Through peda... ...trategies talked about give chances to understudies to effectively make and imagine their own scientific information through a significant and contextualized condition. In conclusion, with picking up being a social procedure, understudies are urged to co-operatively cooperate in bunches where they figure out how to esteem their companions sentiments and perceptions. I finish on a statement that represents the thoughts at the core of my way of thinking, â€Å"In constructivist study halls, educators (a) make conditions where understudies are permitted to take part in activities and action; (b) encourage understudy co-understudy association all through the study hall; (c) plan exercises that will upset feeble numerical develops understudies have; (d) structure learning assignments inside applicable, reasonable situations; and (e) draw out a few arrangements and portrayals of a similar issue (Driscoll, 2000).†

Long Island

Long Island Long Island (1990 pop. 6,861,454), 1,723 sq mi (4,463 sq km), 118 mi (190 km) long, and from 12 to 20 mi (19â€"32 km) wide, SE N.Y.; fourth largest island of the United States and the largest outside Alaska and Hawaii. It is separated from Staten Island by the Narrows, from Manhattan and the Bronx by the East River, and from Connecticut by the Long Island Sound; on the south is the Atlantic Ocean. Long Island comprises four countiesâ€"Kings, Queens, Nassau, and Suffolk; Kings (coextensive with Brooklyn) and Queens are part of New York City. Eastern Long Island has two flukelike peninsulas that are separated by Peconic Bay. The northern fluke, terminating in Orient Point, follows part of the Harbor Hill moraine, a hilly ridge that extends west along N Long Island to the Narrows and was deposited by melting ice during the last stage of the Pleistocene period. The southern fluke, terminating in Montauk Point, follows the Ronkonkoma moraine, a somewhat older morainal ridge that extends west to join the Harbor Hill moraine at Lake Success. Low, wooded hills, capped by glacial deposits lie north of the moraines and contrast with a broad, low-lying outwash plain to the south; the highest point on the island is c.400 ft (120 m) above sea level. Long beaches, backed by dunes and shallow lagoons, fringe the south shore; the north shore has low cliffs and is deeply indented by bays. With no large streams, water supply is limited and is obtained from groundwater or from reservoirs on the mainland. Large recharge basins catch surplus rainwater to replenish underground supplies, and strict conservation measures have been imposed to prevent further contamination of groundwater from sewage disposal and detergents and from encroachment by seawater. Both the Dutch and the English established farming, whaling, and fishing settlements on Long Island, but it remained sparsely settled until railroads, bridges, and highways provided easy access to New York City. The Long Island Expressway is particularly high-trafficked. Industrial and residential growth occurred rapidly after World War II, and in the 1970s and 80s development further intensified. Farming has declined in importance and changed in nature over time in E Long Island; fields of potatoes have been replaced in part by housing developments and by wine grapes and other more lucrative crops. Sand and gravel are quarried from the island's glacial deposits. Sport and commercial fishing is important on the south and east coasts. The south shore, a popular recreational area, includes Fire Island National Seashore, Robert Moses and Jones Beach state parks, Coney Island, and parts of Gateway National Recreation Area. The Hamptons are an affluent residential and beach community. La Guardia and John F. Kennedy International airports are on W Long Island; the Brookhaven National Laboratory is in the east. Among the many higher-education institutions are the State Univ. of New York campuses at Stony Bro ok and Westbury, Long Island Univ., Adelphi Univ., Hofstra Univ., and branches of New York City universities. In 1995 a state law was signed resolving the highly contentious issue of development of the 100,000-acre (40,500-hectare) Pine Barrens on E Long Island. A forest preserve was established, with a core of 52,500 acres (21,260 hectares) in which development would cease or be severely limited and a surrounding area in which development would be regulated and assisted. In 1997 an agreement was reached to preserve the remains of a 400-year-old fort built by Cutchogue Indians. See B. Bookbinder, Long Island (1983); M. Tucker, ed., Long Island Writers Writings (1985). The Columbia Electronic Encyclopedia, 6th ed. Copyright © 2012, Columbia University Press. All rights reserved. See more Encyclopedia articles on: U.S. Political Geography

An Ethical Will Over a Monetary or Property Will - 1369 Words

In todays world an Ethical Will seems almost foreign to many people. A monetary or property Will is a type of Will that people are most familiar with. This deals with ones property being distributed to a younger generation upon or near death.2 The encyclopedia Judaica defines a Will as a, â€Å"person’s disposition of his property in favor of another in such manner that the testator retains the property or his rights to it until his death.†5(page65) Some may be unaware that there are different types of monetary Wills. The first is called a Mattenat Bari, which means, â€Å"gift by a healthy person.†5 (page 65) The second type is called a Mattenat Shekhiv, â€Å"a gift by a person critically ill.† 5 (pg65) The last type is called an Mezavveh†¦show more content†¦The Will would normally speak of following Jewish laws and Jewish ideals. The Ten Commandments are sometimes stressed on their own since they are important for Jewish law. Jewish Et hical Wills preach to protect the Torah, and keep the land of Israel safe. Also a Jewish Ethical Will usually says one should be a responsible Jewish person who is charitable, respectful, hardworking, and continues to study Judaism. 7 Ethical Wills are such an important piece in Judaism that they appear in the Talmud and Bible a numerous amount of times. The first recorded Ethical Will is in chapter 49 of Genesis in the Bible. This Will was about Jacob speaking to his kids before his death. After blessing each child, he spoke of the missions and destinies of each child. He based what he said on the skills and talents that each child possessed. Everything Jacob said wasn’t easy to hear but he said what he wanted his kids to know. It is actually said that Jacob was the first to get sick before dying giving him a chance to say his last words to loved ones. Jacob actually prayed that people would become sick like he did so they could have this opportunity since most people were healthy until the day they died in this time period. Jacob wanted people to have the chance to give their children an Ethical Will.9 In chapters 33 and 34 of Deuteronomy, another Ethical Will is written about Moses. Before Moses died, he offeredShow MoreRelatedEthical Issues in the Insurance Industry1326 Words   |  6 PagesEthical Issues in the Insurance Industry Jeff Bolling Columbia College Abstract Ethical behavior is crucial to preserving not only the trust on which insurance transactions are based, but also the public’s trust in the insurance industry as a whole. Sometimes the push to act unethically comes from the consumer. How many consumers expect their insurance agents to falsify their applications or claims? You like your agent, he or she likes you, they really want to help you out, that’s justRead MoreProperty Rights Of Cells1061 Words   |  5 Pagesdo not have monetary value, allowing for the multiple institutions that have made billions to continue to reap in the benefits of HeLa cells. However, if families collected a significant percentage of the profits generated from the discoveries made off their family member’s cells, research institutions and biotech companies would lose billions. This eliminates incentive for companies to invest in research to begin with. Lastly, the most controversial issue of determining the property rights of ex tractedRead MoreCross Cultural Communications And Negotiation Issues1210 Words   |  5 Pagescultural diversity, ethical system, language, and intellectual property. First, our company must understand that China’s and the United States cultures are different and we must understand these differences and take them into account when developing and implementing our strategies. This will give us a competitive advantage. According to Hill (2016), in order for an organization to be successful in other countries, cross cultural literacy is required (p.91). Second, China’s ethical system (I.e., Confucianism)Read MoreEssay on Eminent Domain809 Words   |  4 PagesDomain is the inherent power of the state to take over a citizens property for public use without the owners consent. This is commonly done when the acquisition of property is needed for the completion of a project. These projects can be for transportation such as highways or bridges or even for buildings such as schools or government buildings. This excerpt states that The Fifth Amendment to the Constitution says nor shall private property be taken for public use, without just com pensationRead MoreLegal And Ethical Aspects Of Intellectual Property1238 Words   |  5 Pagesand Ethical Aspects of Intellectual Property According to Cross and Miller (2012), â€Å"Intellectual Property is any property that results from intellectual, creative processes that are products of an Individual’s mind† (p. 320). There are several rights that are used to help protect ownership of creative processes. Despite only benefiting the greater good in the long term, the utilitarian approach is the best option when it comes to ethical decision making and protecting intellectual property, becauseRead MoreCruickshank, Garth Romano1565 Words   |  7 Pagesappraisal market in NCR, but they tend to do business with the owners of smaller properties. 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Being an amateur means simply that you are not eligible to receive any form of payment for your athletic â€Å"services.† TodayRead MoreThe Glenarm Company Case Report1327 Words   |  6 PagesSummary The Glenarm Company case study is based on Peter Sherman, CFA holder, and the ethical implications involved with his move from Pearl Investment Management to the Glenarm Company for a new position. This is Sherman’s last week working at Pearl for 5 years as a junior research analyst before he moves to his new employer Glenarm as a portfolio manager. The past history of the Glenarm Company regarding ethical problems has set the circumstances (which can be viewed as ethically dubious) to allowRead MoreMotivation : Motivation And Motivation Essay1070 Words   |  5 Pagesmotivated employees work more efficiently, resulting in improved products or services in less time, 2) higher quality of services or products: motivated employees will invest more effort, time and mental power into producing products or services, 3) monetary savings: financial growth is likely to result from improved productivity and higher quality products or services, 4) better employee retention rates: if e mployees are motivated, more of them are likely to be retained - existing employees have a greatRead MoreThe Ethics Of Police Ethics Essay1631 Words   |  7 PagesWith the past and current issues our country is having with law enforcement officials the ethical deliberations about corruptions is constantly examining the foundations of police ethics. The reasoning following public corruption indicates an underlying social institutional structure that our country has created. In 2006, Louis Eppolito and Stephen Caracappa were convicted of racketeering, extortion, obstruction of justice, conspiracy, and murder charges. Louis and Stephen worked in the NYPD police

Role of Nursing Professionals - 1447 Words

Nursing as a profession is the delivering of primary health care to individuals, families, and communities with compassion and respect for the patients. As one of the most important elements of the health care professions, it is critical to understand the various facets of the role of nursing professionals. While nursing students and currently-working nursing professionals might have differing opinions on the roles nursing professionals play within the health care profession and the society as a whole, there are a few elements that are easily identified by all professionals as integral to this position like good record keeping that help to identify risk and early detection of complications. The roles of nursing professionals are as†¦show more content†¦Part of the profession for generations, working as an advocate entails speaking out on behalf of patients, conveying their concerns to other medical professionals, and working to ensure the best decisions are made overall for the patient. Working as an advocate for patients can involve a variety of different actions, including educating the patient on important health care issues, speaking with others within the health care profession on behalf of the patient, and using their own discretion to question whether or not the patient is given the best possible treatment options at any one given time. In order to fully implement this role, the nursing professional is required to maintain awareness of the entire patient experience as well as common approaches to addressing health care problems as they emerge (Hanks, 2010). Too often, patients are afraid to question the orders given by their doctors; some patients are more comfortable expressing concerns to nursing professionals, who then have a moral duty to advocate for patient concerns when appropriate. For some nursing professionals, this can be difficult, as it often involves standing up against individuals that might not be receptive to change. However, the bond between patient and nursing professional is often stronger than the bond that a patient has with his or her physician, particularly within the hospital setting. 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An Inquiry to the Nature and Causes of the Influence of Adam Smith Free Essays

Many people, when asked what pops into their mind with the word economics, they mostly say â€Å"capitalism†. Indeed the field deals a lot with capitalism. In fact, the three great names mentioned in Heilbroner and Thurow (1982, 17)—Adam Smith, Karl Marx, and John Maynard Keynes—have capitalism as the base of their different ideologies; and it is in how they view capitalism that within economics, several school of thought sprouted, enabling the further development of the field. We will write a custom essay sample on An Inquiry to the Nature and Causes of the Influence of Adam Smith or any similar topic only for you Order Now The influence that Smith, Marx, and Keynes are incalculable: each inducing their own set of followers that continue polishing up their works long after they are gone, each idea continuing on as legacies, influencing political decisions all throughout the world. But for now, let us content ourselves with examining the influence of Adam Smith, the father of economics himself. In the opening statement of Adam Smith’s celebrated work, An Inquiry into the Nature and Causes of the Wealth of Nations (Smith, Skinner, 1986), he wrote: â€Å"How selfish soever man may be supposed, there are evidently some principles in his nature, which interest him in the fortunes of others, and render their happiness necessary to him, though he derives nothing from it, except the pleasure of seeing it† (Smith, 1986). Back in Smith’s day, this statement, along with the ideas contained in the Wealth of Nations, raised many eyebrows. The book, a first-of-its-kind defense for the free-market and a direct attack to mercantilism, argues that the selfish motives of individuals does not necessarily lead to detriments; in fact it could actually benefit the society. It is based from this belief that he further postulated that the free market, though looking like unrestrained and chaotic, will be eventually guided to the right direction by the â€Å"Invisible Hand†, which in turn is guided by individual human motives that are most commonly selfishness and greed. It being termed as a free-market, Smith abhorred any kind of intervention coming from the government, believing that for the market to function efficiently, it should be left to work on its own—thus, the idea of laissez-faire (www.econlib.org). Smith also was a firm believer that it is labor, and not land that is essential in increasing production and thus highlights the importance (but also warns against the peril) of division of labor. Just how influential Smith’s ideas are can be readily seen in the field of Economics through the years and especially in this day and age: free markets have been made the ultimate goal of many a government of today; specialization has never been more stressed as a major strategy in production; capitalism is fast becoming the only model for economies today; and mercantilism have long disappeared in favor of Smith’s proposed free trade (although the degree of freedom in trade in some countries is a matter worth questioning). Selfishness and greed, although still contested by some groups, are still viewed in a much more positive light, and is justified in the field of economics so long as they serve the society’s over-all benefit. Several followers have also polished on the economist’s basic ideas, extending them to meet the different quirks that come up through time. Smith has been a household name for any person with at least average knowledge on economics; in fact he is ranked 30th in Michael Hart’s list of the most influential persons in history (1992). Also his portrait appears on the twenty pound note in UK. (Talk about influence that you cannot buy!) Greed that fosters growth and division that promotes efficiency. Once taken aside but now are lived and breathed and experienced worldwide. And as long as there are supporters who hang on to the basic tenets of the famous Adam Smith, the great economist’s legacy shall forever live on and endure. References Hart, M. (1992). The 100: A ranking of the most influential persons in history. Carol Publishing Group. Henderson, D. (2002). Biography of Adam Smith. Retrieved March 3, 2008, from Heilbroner, RL., Thurow, LC. (1982). â€Å"Three Great Economists†. Economics explained. Prentice-Hall. p.17. Smith, A., Skinner, A (Ed). (1986). An inquiry to the nature and causes of the wealth of nations. Penguin Classics. How to cite An Inquiry to the Nature and Causes of the Influence of Adam Smith, Essay examples

Personal Selling free essay sample

Personal Selling, relationship building and sales management Personal selling, unlike advertising or sale promotion, involves direct relationships between the seller and the prospect or customer. In a forma sense, personal selling can be defined as a two-way flow of communication between a potential buyer and a salesperson that is designed to accomplish at least three tasks: (1) identify the potential buyer’s needs; (2) match those needs to one or more of the firm’s products or services; (3) on the basis of this match, convince the buyer to purchase the product. Finally, it is a complex communication process, one still not fully understood by marketers. Importance of personal selling The importance of the personal selling function depends partially on the nature of the product. As a general rule, goods that are new and different, technically complex or expensive require more personal selling effort. The salesperson plays a key role in providing the consumer with information about such products to reduce the risks involved in purchase and use. Insurance, for example, is a complex and technical product that often needs significant amounts of personal selling. It is important to remember that for many companies the salesperson represents the customer’s main link to the firm. In fact, the salesperson is the company. Therefore it is imperative that the company take advantage of this unique link. Through the efforts of the successful salesperson, a company can build relationships with customers that continue long. Personal selling is an integral of the marketing system, fulfilling two vital duties: one for customers and one for companies. Lacking relevant information, customers are likely to make poor buying decisions. For example: Doctors would have difficulty finding out about new drugs and procedures were it not for pharmaceutical salespeople. Second, salespeople act as a source of marketing intelligence for management. Marketing success depends on satisfying customers needs. If present products don’t fulfill customer needs then profitable opportunities may exist for new or improved products. If problems with a company’s products exist, then management must be quickly apprised of the fact. In either situation, salespeople are in the best position to act as the intermediary through which valuable information can be passed back and forth between product providers and buyers. The sales process Personal selling is as much an art as it is a science. The word art is used to describe that portion of the selling process that is highly creative in nature and difficult to explain. Before management selects and trains salespeople, it should have an understanding of the sales process. Obviously, the sales process will differ according to the size of the company, the nature of the product, the market and so forth. Sales objectives: 1. Information provision: Especially in case of new products or customers, the salesperson needs to fully explain all attributes of the product or service, answer any questions and probe for additional questions. 2. Persuasion. Once the initial product or service information is provided, the salesperson needs to focus on the following objectives: Clearly distinguish attributes of the firm’s products or services from those of competitors. Maximize the number of sales as a percent of presentations. Convert undecided customers into first-time buyers. Convert first-time customers into repeat purchasers. Sell additional or complementary items to repeat customers. Tend to the needs of dissatisfied customers. 3. After-sake service. Whether the sale represents a first-time or repeat purchase, the salesperson needs to ensure the following objectives are met: Delivery or installation of the product or service that meets or exceeds customer expectations. Immediat e follow-up calls and visits to address unresolved or new concerns. Reassurance of products or service super priority through demonstrable actions. The Sales Relationship-Building process For many years the traditional approach to selling emphasized the first-time sale of a product or service as the culmination of the sales process. Marketing concept and accompanying approach to personal selling view the initial sale as merely the first step in a long-term relationship-building process, not as the end goal. The relationship-building process which is designed to meet the objectives contains six sequential stages. These stages are (1) prospecting, (2) planning the sales call, (3) presentation, (4) responding to objections, (5) obtaining commitment/closing the sale and (6) building a long-term relationship. When a buyer and a salesperson have a close personal relationship, they both begin to rely on each other and communicate honestly. When each has a problem, they work together to solve it. Such market relationships are known as functional relationships. A person may have such a relationship with along-term medical or dental practitioner or hair-cutter. When organizations move beyond functional relationships, they develop strategic partnerships or strategic alliances. These are long-term, formal relationships in which both parties make significant commitments and investments in each other in order to pursue mutual goals and to improve the profitability of each other. Marketing managers and sales managers must make some very important decisions regarding how the sales fore should be organized. Most companies organize their sales efforts either by geography, product or customer. There are two obvious reasons why it is critical that the sales force be properly controlled. First, personal selling can be the largest marketing expense component in the final price of the product. Second, unless the sales force is somehow directed, motivated and audited on continual basis, it is likely to be less efficient than it is capable of being. Controlling the sales force involves four key functions: (1) forecasting sales; (2) establishing sales territories and quotas, (3) analyzing expenses and (4) motivating and compensating performance. Conclusion We attempted to outline and explain the personal selling aspect of the promotion mix. An emphasis was placed on describing the importance of the relationship-building aspect of the personal selling process. For organizations that wish to continue to grow and prosper, personal selling plays an integral part in the marketing of products and services. As long as production continues to expand through the development of new and highly technical products, personal selling will continue to be an important part of marketing strategy.